the art of innovation
As Senior Creative Director at XPRIZE, I was responsible for the creative supervision of all branding, marketing and advertising for the non-profit foundation and its prize competitions
Video Production
One of my primary duties was to manage the video and content production resources, which including storyboarding and directing numerous videos for the foundation. Major credits belong to Damien Somerset, Dave Kebo, and Jen Masaoay.
Style Guide
I was also brought on to help the nonprofit foundation transition from its roots as a scientific organization, to a global entity that could capture the imaginations of all innovators. This required a complete rebranding, including a new logo, style guide, brand book and more.